News

NBC plans ‘TV everywhere’ for Olympics

NBC plans ‘TV everywhere’ for Olympics

2014 OLYMPICS: The Winter Games start Feb. 7. Photo: Associated Press/Gero Breloer

NEW YORK (AP) — NBC is using the Olympics to push interest in technology allowing cable or satellite TV subscribers to see live Winter Olympics competition on mobile phones or tablets.

The network said Monday it will give subscribers a 30-minute “free pass” to Olympics video before they are asked to verify that they are paying customers.

SPECIAL SECTION: 2014 Olympics

On subsequent days, customer will get five minutes free before they have to check in.

NBC’s hope is that the big event will increase interest in its “TV Everywhere” initiative, which has been slow to get started.

Nearly 10 million mobile devices were authenticated for Olympics video during the London games in 2012.

Latest Stories

in Music

Documentary on Nirvana’s Kurt Cobain to air on HBO

cobain

The first documentary made with the cooperation of Kurt Cobain's family will be released next year.

in National, World

U.S. to leave more troops in Afghanistan than first planned

afghanistan

The number of troops in Afghanistan next year will be larger than originally thought to fill a gap left in the NATO mission.

in Black Friday, Entertainment

PHOTOS: Macy’s Parade through the years

AP970543650046_2

For 88 years the iconic Macy's Parade has been a Thanksgiving tradition.