News

NBC plans ‘TV everywhere’ for Olympics

NBC plans ‘TV everywhere’ for Olympics

2014 OLYMPICS: The Winter Games start Feb. 7. Photo: Associated Press/Gero Breloer

NEW YORK (AP) — NBC is using the Olympics to push interest in technology allowing cable or satellite TV subscribers to see live Winter Olympics competition on mobile phones or tablets.

The network said Monday it will give subscribers a 30-minute “free pass” to Olympics video before they are asked to verify that they are paying customers.

SPECIAL SECTION: 2014 Olympics

On subsequent days, customer will get five minutes free before they have to check in.

NBC’s hope is that the big event will increase interest in its “TV Everywhere” initiative, which has been slow to get started.

Nearly 10 million mobile devices were authenticated for Olympics video during the London games in 2012.

Latest Stories

in Sports

Florida State’s Winston benched half a game

jameis

Heisman Trophy-winning QB Jameis Winston will be punished after shouting sexually-obscene comments in the student union.

in Entertainment, Weird

‘Frozen’ wedding gown for brides who can’t ‘Let it Go’

frozen

Brides everywhere can soon get married in true Disney fairytale style.

in National, World

Obama vows not to fight another ground war in Iraq

islamicstate

Support for ISIS increased after U.S. airstrikes began in Iraq and the militant group may take more hostages, senior officials say.